In today’s mobile-driven world, selecting the right approach for app development is critical. As businesses look to provide the best user experience while keeping pace with technology trends, understanding the differences between native and hybrid apps becomes essential. In this blog, we’ll explore both approaches, compare their key features, and explain why many businesses—like to opt for native app development to achieve top-tier performance and reliability.

What Are Native Apps?

Native apps are built specifically for a particular platform—such as iOS or Android—using platform-specific programming languages (Swift/Objective-C for iOS, Kotlin/Java for Android). This specialized development process leverages the device's full range of capabilities, ensuring an optimized, seamless user experience.

Key Benefits of Native Apps:

• Optimized Performance: Tailored for a specific platform, native apps run more efficiently, offering smoother and faster interactions.

• Enhanced User Experience: Utilizing native UI components, these apps feel intuitive and closely aligned with the design guidelines of each platform.

• Access to Device Features: Native apps can fully exploit hardware features like cameras, GPS, and sensors, which is crucial for performance-critical and feature-rich applications.

• Robust Security: With direct access to native security features, these apps often provide better protection against vulnerabilities.

• Reliable Offline Functionality: Native apps can store data locally, ensuring that core features remain accessible even when the network is unreliable.

What Are Hybrid Apps?

Hybrid apps combine elements of both native and web applications. Developed using standard web technologies like HTML, CSS, and JavaScript, they are wrapped in a native container that allows them to be distributed via app stores and access basic device functionalities.

Advantages of Hybrid Apps:

• Cross-Platform Development: A single codebase can work across multiple platforms, reducing development time and cost.

• Easier Maintenance: With one unified codebase, updates and changes can be rolled out across platforms simultaneously.

• Faster Time-to-Market: Hybrid apps allow companies to launch their products quicker, making them a popular choice for startups and projects with tight deadlines.

Limitations of Hybrid Apps:

• Performance Bottlenecks: Due to their reliance on a web view and a bridging layer between the app and the device, hybrid apps may lag behind native apps in speed and responsiveness.

• Inconsistent UI/UX: Hybrid apps often struggle to deliver the same level of refined user experience that native apps can provide, sometimes leading to a less intuitive interface.

• Limited Device Integration: Access to advanced device features and hardware capabilities can be restricted, potentially limiting functionality.

Key Comparisons: Native vs. Hybrid

Why Choose Native App Development?

While hybrid apps offer a cost-effective and rapid deployment strategy, they often fall short in delivering the superior performance and user experience demanded by today's consumers. At BR Solutions Pvt Ltd., we specialize in native app development because:

• Uncompromised Quality: Native apps are built to deliver fast, reliable, and secure performance—ensuring that your users enjoy a seamless experience.

• Enhanced User Engagement: A native approach allows for meticulous design and functionality tailored to each platform, increasing user satisfaction and retention.

• Long-Term Scalability: Native apps are easier to update and scale, ensuring that your app can grow with your business and adapt to evolving market demands.

• Stronger Security Measures: With direct integration of platform-specific security features, native apps provide a robust defense against potential threats.

Conclusion

Deciding between native and hybrid app development depends on your business goals, budget, and long-term vision. While hybrid apps might be suitable for projects with tight deadlines or limited budgets, native apps stand out as the superior choice for businesses that prioritize performance, security, and a refined user experience.

At BR Solutions Pvt Ltd., our expertise in native app development empowers us to create high-performance, scalable, and secure applications that drive business success. If you’re ready to deliver a best-in-class mobile experience to your users, contact us today and let’s embark on your native app journey!

Mobile app development is a competitive industry, and it takes innovative strategies to ensure your app stands out from the crowd. We have those strategies here at BR Solutions, and we’re ready and willing to provide the best development services to our clients. Our technical professionals are committed to high-quality delivery. If you don’t believe us, take it from Clutch, a B2B ratings and reviews platform. We joined Clutch’s platform so prospective buyers like you can gain a third-party perspective on our work.

Clutch’s mission is to supply prospective buyers with a platform of information for choosing a service provider. On their platform, companies are ranked according to social media presence, industry expertise, and former client projects. We’re proud to say we’ve been recognized amongst the best media buying companies in their 2019 research.

Clutch’s research goes even further: they interview our former client via telephone to hear an unfiltered view of our company’s work. The feedback so far has been amazing:

Read the full review on our Clutch profile. We enjoy serving our clients, so we’re glad to hear they love being served by us, too.

 

In addition, we have also been highlighted on Clutch’s sister websites, The Manifest and Visual Objects. The Manifest is a resource that offers industry insights, how-to-guides, and recommendations of top service providers like us. Visual Objects is a portfolio website that showcases work from top creative firms around the world, allowing prospective buyers to view a digital portfolio of our past products. We qualified on their list of top branding companies.

 

We’re grateful to all those who have helped our company grow over the years, and we look forward to our continued growth in the new year. We are proud to be recognized as a top-notch app development company, and our inclusion on Clutch, The Manifest, and Visual Objects speaks to the quality of the work we provide. With these resources at your disposal, you can be confident in our superior services. Reach out to us, and we can transform your idea into an amazing app with the latest mobile technology.

Whenever you need a mobile app for iOS, Android or Windows, you simply puts your query in Google and probably visit one of the link came in top three, but that’s not an ideal solutions. You can get there many options but finding the best application development agency or firm to work on your project can be tricky. There are lots of companies offering similar services, you need to make a choice who can deliver the quality and standard you have in your mind with quick turnaround.

You have to check number of things before opting services for mobile app development. What’s the development process they follow? How much experience they have working on similar things? Are they able to design the app UI as well? All of these are important considerations. You can check few points mentioned below before opting a mobile development company.

1. Check out the portfolios of service provider.

2. Is selected company developing app for web, ios, android, window etc. if not, may be you have to suffer. Therefore always select a place where all your requirement is get fulfilled.

3. Choose the company where easy and quick communication is possible.

4. The company must be capable for quality testing on actual devices for UI and UX.

5. Before making a choice you must read the client’s reviews and testimonials about the previous work done.

6. The company must be capable for timely delivery of your app with quality. So you may go to the Google app store, search the app which is already delivered to other clients and check the reviews about the app. It will give you lot of idea about the company work.

7. Check the company reviews on Google.

8. What is the development process they follow? You should know about the development process they follow because it is always better to follow a life cycle development process for any software/application:

            a. Listen, Ideate and Strategize

            b. Designs of the app screens.

            c. Development

            d. Quality Analysis

            e. Launch

            f. Measure and Optimize

There’s always room for further improvement and the key to an app’s success is regular updates. Be sure, the development company will help you to improve and update your app based on rankings in-app user data and feedback.

If you want to use webservice locally (localhost) without ‘auth 1.0’ then follow the below steps. If have any query please visit  http://www.brsolutions.in/Contactus.aspx

1. Go to the admin panel of your wordpress site in localhost

2. After login click on woocommerce menu and then on setting then go to API tab on top right.

3. when you got to api page, there is 3 option available settings, key/apps, webhooks. Now you have to choose keys/apps and then click on "add a key" button.

4. Put Key Details like description, select user, user permission.

5. Go to the phpmyadmin (http://localhost/phpmyadmin), select the database name from the left bar then select the table name wp_options (prefix wp_ may be changed in your case).

6. Go to the option_name = siteurl and change the option_value form http:// to https://

7. Now go to the home in option_name column and change the corresponding value form http:// to https:// for example if there is http://localhost/wpdemo1 then change it to https://localhost/wpdemo1.

Do you know that a good website can increase your customer base? Website is the new marketing norm of the present world. Website must be eye catching, attractive and there is some reason so visitor could stay on your page. For a successful business, website is a primary requirement for everyone. After having a website, it should be promoted on Google search engine through SEO. Now customers find their needs either services or products on websites around the globe and ready to spend money online. It’s totally up to you grab or miss that millions of potential customers!

Types of website:

There are two type of website -

1. Static website : A static website is basic website built on html, css, javascript . It is useful for small sized business where website owner does not require to update website daily, weekly or monthly. Sometime if website owner want to change some content, design or images he/she must know at least basics of html & css.

2. Dynamic website: it is type of website where an admin panel usually called CMS(Content management system) included with the website. If you need to change or update the content as well as images and some time design of website then you can change the same with the help of admin panel. These days dynamic website is in trend and also it is easy to build and maintain.  A dynamic website can be in any coding language like php, .net, java etc.   

In my case I always prefer wordpress to build a dynamic website.  Wordpress it much easy to use and you can make customization according to your requirement.

Step by step process, how to build a website on wordpress :

        2. Upload it to your server and unzip it and then move all files and folders from unzipped folder to main domain directory (public_html folder). Then go to the url of your domain.  A screen will appear having the option to choose the language. Here you can choose your preferred language then click on ‘continue’  button.

                                            

There is no. of things which are small but very important in SEO:-

1. Domain life: Domain life is very important. A domain life should be more than 2 years. It puts a positive impact on google, if you buy your domain for more than 2 years.

2. Server Response time: Your web server where your website is hosted should be uptime and well maintained so your website could not be down for a while. IP address of a server also affects your website e.g. if your website is hosted on a shared hosting where many other website hosted, IP address of the all shared website would be same. In shared hosting if any website will do any illegal thing google will black list that IP address who is hosting that website and in this case your website will also get affected (due to same IP address). So, if your website is hosted on VPS or dedicated server then this kind of problem will not bother you.   

3. SEO Friendly URL: A web site should have SEO friendly. URL should like www.example.com/mobile-app-development/  not like www.example.com/page=home?id=10 etc. So, for a better SEO make the entire link small and informative. URL should be related to content on the page e.g. if your page is about iphone app development then URL should be domain name/iphone-app-development not like domain name android-app-development.

4. Targeting Keyword: Targeting keyword should be in title of webpage as well as in meta keyword, met description and content of the page should contain at least one or two times of that targeting keyword but not more than 3 times.

5.  Image  Optimization : Image make a website good looking so we can’t avoid it but it should be light in weight because heavy images increase the loading time of your web page which is not good from SEO point of view. Image container size should be predefined e. g. <img src=”” width=”200px” height=”200px” alt=”mobile app design”> so it not disturb the design of web page. Use of alternate tag to describe the image. If your image take some time in loading mean while the user can understand which image is about to load with the help of alt tag.   

When people ask me what the best ways to make money are, sometimes I laugh.

Not because the question is stupid — but because, well, there really is no “right” answer.

The real answer is almost anything can make money.

The first thing you have to do is change your mindset. You have to start viewing your skills and experiences as bankable resources.

You have to stop underestimating your ability to help someone with what you can provide — whether that’s information, a service or a physical product.

When you’re first getting started making money on your own, the best way to get started quickly is to understand the different ways you can make money, and which one will work best for you.

Generally speaking, there are 3 ways to make money:

1.    Providing a service to someone

2.    Providing information (really a subset of services)

3.    Selling a product

All 3 of these can be very lucrative — it just depends on what type of business you’re most comfortable with, and what type of work you want to do.

Today, we’re only going to talk about providing a service. This is also known as freelancing. 

Why?

This is typically the first place that beginning entrepreneurs start, because it’s something you can begin immediately based on the experience you already have — and it’s very simple to plan.

This is the maxim of starting a new service-based business:

If you currently have (or have ever had) a job, you’re capable of providing a service that someone will pay for.

In fact, for many people, the skills you’re already providing to your current employer can used directly to start your freelance business.

·        If you’re an administrative assistant, there’s a good chance your organizational skills will be useful to clients.

·        If you’re a web developer, you can definitely help people build projects on the side.

·        If you’re an accountant, you can help clients with their taxes, or small businesses with their accounts.

Now, not every job can translate directly into a freelance skill — but most can give you an indication of where your strengths are. For instance:

·        If you’re a veterinary technician by day, you can’t necessarily take care of sick cats at your house. But since you love animals, and are good with them, maybe you can open up a side business as a pet sitter!

·        If you work in IT, maybe you can start managing client websites/doing sysadmin work, etc.

The main issue most beginners have here is underestimating the value of their services. I did the same thing when I was first starting my business as a test prep coach.

The company who hired me way paying $18/hour for me to go to houses and teach SAT/ACT exam prep. I thought this was GREAT money…

(isn’t it funny how we judge what fair pay is based on how much more it is than minimum wage, not on how much money we actually need to live?)

One day, I was at a student’s house and saw a brochure for the company I was working with on the fridge. I took a quick peek inside and I realized that the parents were paying $100/hour for me to be there! And I was only getting $18 of that!!

I was a little upset at first, but then, I realized this was actually a great thing.

I was doing all the driving, teaching and consulting.

The company’s only real task was connecting me with the families — and these families had validated that the service I was providing them was worth at least $100/hour.1

That validation gave me the confidence to go out on my own and start finding clients.

For years now, mobile usability has been a factor in Google’s search algorithm. Sites that are optimized suitably for use on mobile devices rank higher than their non-optimized counterparts, even on desktop devices. But until now, that ranking factor has been both limited and ambiguous. 

Aside from a “mobile-friendly” tag associated with various sites in mobile search results, it hasn’t been entirely clear which factors Google considers when calculating mobile rankings or how many sites (or which ones) are currently affected. Because of this, many business owners have postponed or avoided optimizing their sites for mobile devices, and have survived to tell about it.

Starting April 21, that’s all going to change.

According to a recent Google blog post, the search giant is currently working on a major algorithm change that will revolutionize the way mobile friendliness is determined. Starting on April 21, this new algorithm will be gradually rolled out worldwide, affecting mobile searches in all languages in all corners of the globe.

Scope of the update

If you’re aware that Google already considers mobile usability as part of its ranking calculations, you might wonder why this April 21 deadline, dubbed “mobilegeddon,” is important.

It’s true that many of Google’s “updates” are actually just data refreshes and tweaks that hold little bearing on existing search rankings. However, Zineb Ait Bahajji, a member of Google’s Webmaster Trends team, was quoted at SMX Munich as saying that the new mobile-friendly algorithm change will have more of an impact on search rankings than either Panda or Penguin, two of the largest and most impactful search algorithm updates Google has ever launched.

For now, we don’t know much about the update itself, so it’s not entirely clear what that impact will be. We do know that it will change the way Google evaluates the mobile-friendliness of websites, but we don’t know what new factors will be added or how dramatically these factors will be able to change a website’s search visibility. Given Bahajji’s comments, it’s reasonable to guess that the majority of non-optimized sites on the web could see significant decreases in search visibility.

The trend toward mobile search

By some estimates, more than 60 percent of all Google searches are now performed on mobile devices, so it makes sense that Google wants to capitalize on this traffic and ensure the best possible experience for its users.

In addition to the upcoming algorithm update, Google is already starting to roll out ranking changes based on information from indexed apps of signed-in users. This may have a major impact on how search results are displayed as well as what type of results are displayed. While traditional search results exclusively display websites, future search results could focus on apps and other mobile tools.

However search results progress, it’s clear that the companies who cater to mobile users best will earn the most visibility from Google.

How to prepare

If your site is already mobile-friendly, you won’t have much to worry about. However, if you’ve not yet implemented a mobile strategy for your online presence, now is the critical time to get it done. Follow the steps:

• Ensure the mobile version of your site is active and functional. Responsive designs are the most popular, but you can also have a separate hosted mobile version of your site. Google doesn’t have a preference, as long as mobile users’ experience isn’t interrupted.
• Ensure Google’s mobile bots can crawl your site. If Google can’t see it, it may as well not even be there.
• Check each individual page of your site on a mobile device to ensure navigability. Just because your home page is mobile friendly doesn’t mean the rest of your site is.
• 
  
• Google additionally offers two tools you can use to check whether your site is mobile-friendly. First, you can use the appropriately namedMobile-Friendly Test to see whether your site meets initial qualifications. It’s not entirely clear whether this checklist will cover all the factors the April 21 update will introduce, but since it’s coming straight from Google, it’s safe to assume it’s fairly reliable. Google Webmaster Tools also contains a convenient Mobile Usability Report you can run to examine your website as Google sees it. If you find any errors or discrepancies, you have roughly one month to get them all fixed.

This April 21 Google update looks to be the biggest mobile-related algorithm change we’ve ever seen, but I’d bet money that it isn’t the last. If you don’t have a mobile version of your site in place by April 21, your search visibility could be seriously hindered.

At this point, you may not need a dedicated app or all the bells and whistles of a dynamic mobile user experience, but beware: Google wants its users to be happy. It’s on you to get the job done.

Before you invest valuable time and resources developing a mobile app, ask yourself if it something that people need? Because if they don’t need it, nobody is going to download and use it! Irrespective of the efforts you put in to market your app, an app that isn’t useful will fail.

But even launching an app you know a particular group of people wants doesn't guarantee success. The failure rate of mobile apps is abysmally high. There is no guarantee even a mobile app with everything going for it will deliver the returns you are looking for.

This is a problem of plenty. Mobile app users have more than  1.4 million available apps to choose from on Google Play and another 1.2 million apps on Apple’s app store. Unless your app delivers exceptional value to its target audience, it’s going to fail.

But that’s not enough. Even the best made apps fail, if they are not propped up with an effective marketing plan. If you think a well-made app will succeed no matter what, you’ve got it wrong. Here are three tips for boosting its chances of success.

1. Shout the loudest.

If you want your voice to be heard over other voices, what do you do? Shout the loudest! Well, think about it from the perspective of mobile apps. Your app is competing with plenty of other apps to get the attention of the same target audience.

It is marketing that will help your app break through the clutter, and become more visible to your audience.

Say you’ve developed an expense manager for families. Your app must becomes visible to this particular demographic. Your target audience needs to know your app caters to their needs and is available for download.

Create a landing page for your app with an email opt-in page. Use SEO and other Internet marketing tactics to attract traffic to this site. The more people you attract, the more your chances of building a targeted email subscription list. Once you build this list, create and implement an email marketing campaign that centers on your app.

Email remains the digital marketing channel that delivers the best return on investment. But, don’t limit yourself to emails. Develop a multi-pronged marketing strategy that promotes your app across different mediums. And keep at it. Don’t stop. Your app must be seen by a large percentage of its target audience.

2. Trigger viral response.

Use social media to spread the word and trigger conversations around your app. Your app should be seen and heard. This is only possible by leveraging the immense potential of social media to build meaningful relationship with target app users.

Create social media profiles for your app on Twitter, Facebook etc. Build a list of followers that largely consists of your target audience. Engage with your followers by sharing content talking about the benefits of your app, offers, discounts and anything else that you believe will convince them to use your app. This sets the stage for your app to go viral.

If your followers like the content you are sharing, they’re going to share it with their followers on social media. This means your app’s mentions have the potential of going viral. This will definitely help the app steal a march over its competitors.

3. Boost app credibility.

With so many people talking about your app (provided you get SEO, email marketing, and social media right), you improve its chances of being downloaded and used. If your app is good, people are going to leave positive ratings and reviews on the app page on the app store, its landing pages and on app review sites. This will boost app credibility.

People want to use apps that others are talking about, using and positively reviewing. We’ve talked about social media in the earlier point. Consumers trust social media recommendations; if your app comes well recommended by its users, there is nothing like it.

Better visibility, wider circulation and trust are three things that will get your app over the finish line, ahead of its competitors; and for this you must take the help of mobile apps marketing.